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Merging Two Worlds Into One

By: Sude Naz Keles Design, advertising and PR might seem all in one package; however, that’s not the case whatsoever. As a graphic...

My Time as an Intern

By: Brisa Espinoza Before coming to college, everyone always told to me how important it was to find an internship. That an internship...

AI: Friend or Foe to PR Professionals?

By: Miranda Perlmutter If you ask any communications professional what the most important aspect of their job is, they will undoubtedly...

What Does PR Mean to You?

By: Elene  Khajishvili Public relations, to me, is not just a field of study or a career path; it's a passion, a way for meaningful...

Reaching Gen Z

By: Lauren Christian Imagine walking into a room full of senior citizens and trying to sell them tickets to the latest Billie Eilish...

Balancing It All

By: Isabella Monroe When I began my academic journey at Texas Tech, I had no idea just how involved I would become on campus. Every...

Is the Power of Influencers Dying Down?

By: Natalie Amodio Before I answer the question, “Is the power of influencers dying down?”, let’s establish what an influencer is....

Influencer Marketing Through PR

By: Chloe Feller Influencer marketing has become an essential strategy for brand promotion. With the growing number of social media...

Top 3 PR Wins in 2023/2024

By: Kailey Dogins Forget award shows, the real winner in the world of PR are the campaigns that capture hearts, change minds and achieve...

Killing It and Not Afraid to Say

By: Kristin Harper Success. Success is something to be celebrated, not something to be ashamed of. Being in college can be really...

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